Support for the Project Communication and Project Management of the TO CARE MED project – Transferring Tourism Carrying Capacity Tool TO CARE about Sustainability of MED ecotourism strategies, plans, products and services, funded under the Interreg Euro-MED Programme.
The TO CARE MED project addresses the challenges of tourist overcrowding by transferring the Tourism Carrying Capacity Limit (TCCL) tool and methodology to ecotourism destinations, previously developed by Ca’ Foscari University of Venice in the previous ALTERECO project.
Through cooperation, TO CARE MED promotes destination working groups to share practices transnationally and co-design services and products that improve the overall sustainability of ecotourism at the local level. This approach goes beyond existing practices, providing a flexible, data-driven tool that adapts to different conditions and tourist behaviors. It helps balance ecotourism offerings with environmental conservation and local community well-being, promoting sustainable tourism practices. Upon project completion, TO CARE MED will have established a solid framework for sustainable ecotourism, ensuring lasting positive impacts on both the environment and local communities.
EPC contributes to the implementation of this project by supporting the lead partner, Ca’ Foscari University, in particular in the coordination, supervision, and implementation of communication activities, in order to give full visibility to the project’s activities and results.